“The hottest trend of the decade? That’s easy…all things natural, of course.
The rise of minimal-intervention products has made waves in consumer products, from skincare to food and to wine, there’s a myriad of reasons to make the switch. Indeed, the organic movement sweeping the globe is in full-force. And the beauty of the phenomenon is that if you’re interested in making a change, going organic doesn’t mean giving up the things you love, it’s simply exchanged for something… simpler.
Wine is no exception, with the popularity of natural wines catapulting over the past few years, and showing little sign of slowing down. Someone who is exceedingly well-versed in the topic is Erica Crawford from Marlborough’s Loveblock Wines. A glance at the property, and you’ll discover the feel is far from corporate, nestled in a leafy valley in Marlborough, Loveblock is one of the country’s visionary vineyards, leading the way in vinos with little added in the cellar. And, when the grapes are this full of life and character, it’s only right to let them shine, unadulterated and unadorned. We sat down with Erica to talk all things organic…
Other than wine, what aspects of your life do you take an organic approach to?
I was jolted to a standstill by way of an accident and was forced to consider my life. The process for me was one thing at a time, and as I learnt more, I eliminated more and more chemicals. It started with Diet Coke (aspartame), then I learnt more about food labels and one by one, out went food that contained colourants and additives as was possible. Fresh fruit and veg may look a little gnarly, but it is so much better because no chemical herbicides and pest control products are used. Similarly, with no hormones & antibiotics in meat products, organic chicken especially.
I then started looking at skin care and changed to natural products, New Zealand produces some amazing natural skin care (Antipodes facial oil is a favourite).”
Read the full article here.
Remix Magazine (Feb 2020)